Archive Monthly Archives: August 2018


Addressability Explained


Consumer behavior is ever changing, especially with the consumption of digital media, purchase patterns, and consumer expectations. For consumer brands trying to establish a marketing strategy and build a loyal customer base, this can prove to be a really difficult environment in which to operate.Continue reading

Negativity In Marketing Campaigns

Negativity In Marketing Campaigns

Marketing is peculiar. For years we were taught to make the most of the marketing market by building up positive language, focusing on positive emotions in clients and avoiding negativity. That trend is however in the past, as more and more people are growing tired of all the positivity everywhere. This is why as a successful marketing company we have decided to share with you some of the reasons why we think negativity is essential. If you want to learn how to use negativity to your advantage and how to use negativity in your marketing campaigns, you have come to the right place! In this article, you will read all you need to know about negativity in marketing campaigns and why we think they are essential if not crucial for your future SEO success!

How To Increase Your Influence

SEO InfluenceIncreasing your SEO influence is easily done with positive words. However, little is still known about how negative keywords can help advertisers achieve success. If you want to increase your influence, you need to follow modern trends in SEO marketing and advertising. In order to keep in touch with the latest trends, it is highly recommended that you start increasing your influence through social media and other ways in which marketing success can come to you. Increasing your influence will not just affect your business in a positive way, it will also bring you the success that you are looking for.

SEO In Marketing Is Important

SEO is really important in marketing, but it is not the only thing that you can do for your marketing success. It is also important to remember, that the key is content. Many people in marketing and in SEO are somewhat afraid of using negative marketing, because they believe it will negatively reflect on their marketing campaigns. In fact, the truth could not be more different. Investing in marketing is essential, but even negative marketing, the one that has shock-value, can positively affect your marketing campaign.

Positive Language Has Become Boring

This is also because positive language has become too boring. Too many positive adjectives used in a marketing campaign and in SEO can even put off some of your followers and your audience. The key is to attract attention, and with language that has shock-value, adds even to negativity, you can achieve that easily. What is also important to note is that with so much positive language surrounding us, we are prone to spot the different approaches and they get our attention more often. This is why if you start using negative language, you might just see positive changes.

Shock To Gain Publicity

Shock gains publicity. This is because we are hard-wired to look for danger in order to be able to avoid it. Using this trick in marketing and in SEO can come in more than handy so that you can promote your business or your company. The shock that attracts attention might successfully be used so that you can make profit out of it.

Bombastic Posts And Headlines Gain Most Publicity

Just think of it this way – negative headlines gain our attention. Negativity therefore gains more publicity. The sea of positive, affirmative language, cannot just become boring at one point, but our brains learn how to ignore it completely. When it comes to the negative language used in campaigns, it is often what attracts our attention because we want to make sure that we will not pass the opportunity to react to danger. This is very good to know if you are about to jump to SEO waters.

How To Better Your SEO Strategies

How To Better Your SEO Strategies

Bettering your SEO strategy might not just help your business it will help you stay on top of the changes in marketing that are currently taking place. SEO is the marketing strategy that changes and evolves each day, so learning about the current tides in SEO is absolutely crucial. Bettering your SEO strategies will help you grow in ways you do not even think are possible. This is why it is so important that you read this article. Bettering your SEO is really important so that you can make the most of this current tide. Learn more about how to better your SEO strategy so that you can improve your business and really become a leader at your business.

SEO Presence Is Important

SEO PresenceSEO presence is important, but also is the use of language. If you happen to think of a niche, also think of a synonym and antonym for niche because your niche must be related to both of these. It will help you to improve your presence on the SEO scene and you will see better results. SEO presence is not something that you can grow overnight. It most often than not requires time and practice. Even experts at SEO can often fail in their SEO strategies, and that is okay too. SEO business is relatively new for all of us, so trial and error processes are inevitable. If you want to make sure that you have a strong presence on the SEO scene, make sure that you invest in language, marketing and SEO experts to take care of this for you. Such as ourselves! We can help you build your business from scratch exclusively through SEO or bring it back from the ashes!

How To Make Your Company’s Business Known

Making your company’s business a household name is easier said than done. It requires a lot of patience and a lot of strategic thinking. In marketing it is important that you dip your feet in every water, so make sure that you try out different methods. When it comes to SEO it is one of the best methods that guarantee success, but it is not to be taken lightly. We recommend that you read books on SEO and really get yourself informed on the subject if you want to make the most of this marketing strategy.

Investing In Marketing

Investing in marketing is always a good idea. No matter how great your business is at the moment, it might not always be so great in the future – not meant to jinx you! In fact, each business goes through patches of rough time, but if you invest in marketing you are building not just your business but also your name.

Link Out To Link In

It is also important to connect with others. Make sure that you always link out and link in if you want to succeed in SEO and marketing in general. There are many ways in which connecting might bring you new business opportunities.

SEO Advantages And Disadvantages

Many people use SEO in order to make the most of their marketing campaigns. But is SEO really all that good? What are some of the advantages of SEO as well as some disadvantages, you will learn in this article. As a company that deals predominantly with SEO we are more than willing to share our experiences, our thoughts and opinions with you, our trusted readers. However, we would also like that you share your thoughts and opinions about SEO with us, so feel free to reach out, leave a comment or like and follow our page. See what we did there? SEO at its best!

What Are The Advantages Of SEO?

What Are The Advantages Of SEOThe advantages of SEO are numerous. For example, why would you use a topic web when you can use just some SEO expertise so that you can make the most of your companies’ well-being? Having that in mind many people invest in SEO and learn more about SEO. It is a modern and successful marketing strategy that can bring success when implemented in a right way. It will give you the chance to link in and link out with many of your current and future associates, as well as with your past associates. It is a way to start doing while at the same time being completely relaxed and sitting behind your computer. If you lack experience in SEO, you could also make the most of having someone do the SEO business for you – such as our amazing company that offers tons of SEO solutions that you will love!

What Are The Disadvantages Of SEO?

Some of the disadvantages of SEO are not so easily perceived, not so much in the open, as they would say. Still, one of the disadvantages is the fact that while people chase success they forget to think it is not just about the searches and the numbers it is about your users and clients. The focus should be on real people in real life because as you probably know in the Internet you can make-believe just about anything in this world.

Could SEO Make Your Business?

SEO could in fact make your business hugely popular. However, that is not to say that it is the only way to achieve success. It is just one of the ways, one of the techniques that you could use to improve your business, but your focus should be on other things as well.

What If You Do Not Invest In SEO?

If you do not invest in SEO, expect to have fewer searches, clients and users. It is one marketing technique that can do you good.

What Happens When Your Followers Are Leaving You Behind?

If your followers are leaving you behind, do focus on those who are loyal to you. Minding your own business will keep you on the right track both in SEO and in life! If you see that the effects of SEO are not as good as you have hoped, change something!

SEO Jobs That You Must Have Heard About

SEO Jobs That You Must Have Heard About

If you are working in SEO field you have probably already heard about these jobs. In case you haven’t, this is the ideal opportunity to learn something new! As a company that deals with SEO and helps others build their own successful businesses, we are willing to share the latest news with our readers always and help them improve their own businesses in this way. If you are willing to learn, make sure that you regularly read our blog, so make a habit out of it. These jobs are existing now, but with the progress in SEO and technology, who knows what kind of business opportunities might arise in the future. At least for now, you can get yourself familiar with these modern business SEO jobs.

Creative Writer

Creative WriterThe creative writer is key profession for search engine optimization. Among all search engine optimization jobs, this one is the most important. Why is that so, you may ask? It is really simple. When you think of SEO and what it is, it all boils down to one thing – content. Content is the key in SEO, because without content there are no clicks, no links, no searches, no followers and no interested parties in what you have to say or offer. That is precisely why it is really important to hire not just good, not just great, but excellent creative writers who are able to write about a variety of topics. All the research that they put into writing an article will pay off tenfold when the said article boosts your business and sky-rockets you on to the first page of Google! All of this is really important for your SEO strategy. Even though it is a very daunting task to be creative even when you do not feel creative at all – it is very rewarding profession in the sense that it allows you to express your thoughts better, learn a lot and write!


The copywriter is a lot similar to the creative writer, with the exception that the copywriter does a lot more with fewer words. Copywriters are the key to creativity and their skill at language must be really high up, because saying a lot with saying just a few words is really difficult? Have you ever tried it? Expressing all you need to say, and saying all your audience needs to know, in just one sentence, can really drain your brain and thinking about it eventually drives every copywriter just a little bit crazy. Other than that, it is a great modern profession that people who are creative and like to think a lot about, will definitely enjoy.

Content Editor

When the content is ready, it should be looked-at again by a third party, and that is the content editor. Content editor makes sure that the content is correct in terms of grammar, punctuation and that it is carefully and neatly placed on the webpage so that the content is visually attractive. Content editors make a lot of money, but that is not the only reason why this profession is so popular. Being a content editor makes everyone jealous with envy, because unlike content writers, copywriters and creative writers, you do not have to do all the heavy lifting.

Marketing Manager

It is essential that you also have a marketing manager to steer your business and content in the right direction. Being able to make sound judgements of what will be popular in days to come is an art form in its own right. So make sure you hire a good marketing manager.